Marketing Manager

Here are our expectations: You will be responsible for –

Brand Management, Pricing, modelling, billing and Inside sales.

Are you the right fit? Here’s what you need to succeed –

• Support service line revenues and adoption by collaborating with sales, marketing, and product teams
• Responsible for service line GTM plans to drive key product outcomes- identifying target audience, marketing mix, forums for participation and lead acquisition
• Identification of industry events, webinars, syndication platforms for audience engagement
• Craft differentiated service line positioning through customer segmentation and understanding of various buyer personas
• Conduct extensive market and competitive research to identify differentiators
• Create sales collaterals and support sales teams as a product expert for customer conversions
• Train sales teams on product pitches and measure effectiveness
• Drive top of the funnel with thought leadership and product campaigns

Requirements:

• 3-5 years of BPO/SaaS product marketing experience
• Excellent academic credentials and an MBA (or similar) qualification from a top-tier institution
• Understanding of various marketing functions and overall marketing techniques
• Excellent interpersonal and management skills to build trust and good rapport with cross functional teams
• Good analytical/ problem solving skills, with a data-driven approach and an eye-for-detail
• Strong communication skills writing, verbal communication and listening skills are required to interact with senior management, clients and designers
• Proven experience working under strict deadlines and the ability to work quickly and accurately in a fast-paced environment
• Project management skills to consistently meet deadlines
• The candidate should be a quick learner and should be up to date with current technology trends.

We solve complex problems in the customer experience domain which requires someone who enjoys challenges, thrives under pressure and is hyper focused on delivering exceptional results.